Guest post by Cass Mullane, Creative Innovator, Right-Brain Business Plan® Licensed Facilitator, Prosper Creatively, LLC
Recently I had coffee with a most divine woman who wanted to grow her business… “a little.” When I asked why it was only “a little,” she hunched over, looked down at her cup and said in a tiny voice, “Because big is so scary.”
We chatted for a while about what she was currently doing and how it was going. Slowly, she uncurled. I asked what her favorite skills were in her toolbox. She sat straighter in her chair. Then I asked her what she dreamed of for her business and the people she served. Her voice became stronger and more animated. She started looking me in the eye and I could see a twinkle in hers. She became her passion and that wonderful energy started to flow outward and sparkle.
She started taking up a much bigger space. We stayed in that space for the rest of the conversation. She was in her joy and I know that the people around us were touched by the power of her being in that beautiful space. She was Big.
What happens when you tap your inner Big? How does it make you feel emotionally and physically? What is the effect on the people around you? What is the effect on your confidence and your creativity?
I’ll bet you feel confident and exhilarated. You breathe deeper and feel stronger and more centered. People are attracted to you because they can feel your joy. You know down to your bones you can have a significant positive effect on the lives of others. You feel like you can take on the world. You’re in flow. You are Big.
Now translate that to your business. There’s no reason at all that you shouldn’t feel the same way about growing your business. The only thing blocking you is, well, you. If you feel yourself shrinking when you start thinking about being Big in your business, it’s just a Mind Monkey℠ chattering in your head about how you can’t or shouldn’t do it. Once you recognize that, and you decide to replace that thinking with something better, you’re on the road to being Big in your business.
For a literal example, I want you to say this sentence out loud: “I will increase my sales by 1% next year.” Are you comfortable? Does this make you feel Big?
Ok, now try this sentence out loud: “I will increase my sales by 10% next year.” Are you comfortable with that? Do you feel Big?
The only difference between the two sentences is a zero. That’s it. A zero is just a number, there is no emotion attached.
Now, say this sentence out loud: “I will increase my sales by 100% next year.” How does that feel? Are you comfortable with that? Now, do you feel Big? Do you know what a 100% increase in your sales amounts to? Think about what good you could do with the money generated by a 100% increase in sales!
My goal here is to get you to get comfortable feeling Big and thinking Big. Start talking to yourself in a way that puts you in flow and makes you feel Big. Then, talk out loud about your business growth in terms of adding a zero to everything. Get used to it. Do it over and over and you’ll diminish that self-imposed fear that holds you back.
You’ve worked hard to get here. You bring a lot of skills and experience to the party. You’re worth so much more to the world.
You Are Big.
©2019 Cass Mullane – All rights reserved
Like many great innovators, Cass Mullane has the unique combination of being a strong creative as well as a strategic thinking MBA. After departing the corporate world in 2004, Cass built a thriving business and personal coaching practice that focuses on accountability and specializes in solid business skills for right-brainers and creatives. Tapping into this whole-brain approach has helped to make Cass a highly valued coach with an international clientele.
Cass’ new #1 International Bestseller, The Cool Stuff Jar: Three Simple Ways to Live a Happier Life, is now out on Kindle! Keep tabs on the book launch and all the fun following the launch by visiting www.coolstuffjar.com and entering your email. You can also follow Cass on Facebook!